社交广告数据分析工程师（P6P7）3职位描述与岗位职责任职要求
职位描述：
职责描述：
负责针对特定的广告行业需求，基于大规模用户数据，对用户兴趣、偏好进行数据挖掘和分析；
负责分析挖掘广告主感兴趣的人群，协助广告主在广点通系统中进行广告定向投放；
负责通过数据分析追踪广告投放效果，推动特定广告行业的效果优化。
任职要求：
良好的统计分析基础，熟练掌握数据分析的体系流程与方法，较高的数据敏感性，熟悉常用的机器学习、数据挖掘算法；
熟练掌握SQL，熟悉(Python/R)等语言及相关库包，熟悉Hadoop||Spark等分布式计算和存储平台；
参与过完整的数据采集、清洗、数据整理、指标设计、数据分析和输出报告者优先；
优秀的逻辑思维能力，沟通表达能力，方案输出与展示能力；
善于沟通，工作积极主动，责任心强，具备良好的团队协作能力；
有广告相关背景优先
篇2:客户数据分析岗位职责
汽车客户大数据分析经理EstablishtheSFcustomeranalyticsmodelforconquestandretention.Develop,implementandsteeraholisticadvanceddataAnalyticsfunctionforFinancialtogaincustomerinsightforfurtherbusinessenhancement.
EstablishtheSFcustomeranalyticsmodelforconquestandretentionandimprovecontinuouslybasedonresultfrompilot.
FurtherenhanceSFrecommenderbasedondatamodelandresultfrompilotprogram.
SteeringofaholisticFinancialServicesAnalyticsTeamforRisk,Operations,Sales,Marketingincl.Digitiziation,StrategyandIT.
SteeringandTrainingofDataanalyticalSkillsetatFinancialServices.
ResponsibletointegrateSFChinaAnalyticsInputinholisticBMWChinaapproach(NSC/BBA/SF)incl.DataMerging/Enrichment.
DevelopandimplementationofapredictiveModellingApproach.
EnsureintegrationofDataAnalyticsInsightsinorganization.
EnsuresclosecooperationwithHQ.
Initiateandsteermarketingresearchtopics.
Responsibletobefullyinlinewiththelegal/compliance/dataprotectionrequirements.
Thinkoutofthebox.Findprofitpotentialthroughnewanalyticsapproachesfromtheindustry.
Developcriticalthinkingforareasonableanalysisofdataandrespectivesuggestionsforimprovement.
EducationalBackground/ProfessionalKnowledgeandExperience/OtherSkills:
GraduateleveldegreeineconomicsorBusinessAdministration
Minimum8yearsworkexperience.Idealfield:dataanalytics,statistics,processmanagement,projectmanagement.RichautomotiveexperiencewithastrongunderstandingoftheFinancialindustryandhighcommunication/projectmanagementskillsrequired.Teamleadingability.
ExtensiveexperiencewithautomotiveindustryandAFCbusiness
Abilitytocreateinnovativeinput
Strategicthinkingskill
AdvancedProjectManagementexperience
DeepITexperience–dataandinfrastructure
Deepdealerbusinessunderstanding
Highlevelofproblemsolvingskills
Highabilitytointeractacrossalllevelstodrivealinked-teamprocess
Selfmotivation,selfsufficiency,highwillingness,positiveattitude
Strongprojectmgmtandpeoplemgmtskills
Excellentpresentationandpowerpointskills
FluentinEnglishandChinese
Abilitytoworkcalmlyundersustainedpressure.
Relationshipmanagement,abilitytonegotiateandinfluenceseniorstakeholders
EstablishtheSFcustomeranalyticsmodelforconquestandretention.Develop,implementandsteeraholisticadvanceddataAnalyticsfunctionforFinancialtogaincustomerinsightforfurtherbusinessenhancement.
EstablishtheSFcustomeranalyticsmodelforconquestandretentionandimprovecontinuouslybasedonresultfrompilot.
FurtherenhanceSFrecommenderbasedondatamodelandresultfrompilotprogram.
SteeringofaholisticFinancialServicesAnalyticsTeamforRisk,Operations,Sales,Marketingincl.Digitiziation,StrategyandIT.
SteeringandTrainingofDataanalyticalSkillsetatFinancialServices.
ResponsibletointegrateSFChinaAnalyticsInputinholisticBMWChinaapproach(NSC/BBA/SF)incl.DataMerging/Enrichment.
DevelopandimplementationofapredictiveModellingApproach.
EnsureintegrationofDataAnalyticsInsightsinorganization.
EnsuresclosecooperationwithHQ.
Initiateandsteermarketingresearchtopics.
Responsibletobefullyinlinewiththelegal/compliance/dataprotectionrequirements.
Thinkoutofthebox.Findprofitpotentialthroughnewanalyticsapproachesfromtheindustry.
Developcriticalthinkingforareasonableanalysisofdataandrespectivesuggestionsforimprovement.
EducationalBackground/ProfessionalKnowledgeandExperience/OtherSkills:
GraduateleveldegreeineconomicsorBusinessAdministration
Minimum8yearsworkexperience.Idealfield:dataanalytics,statistics,processmanagement,projectmanagement.RichautomotiveexperiencewithastrongunderstandingoftheFinancialindustryandhighcommunication/projectmanagementskillsrequired.Teamleadingability.
ExtensiveexperiencewithautomotiveindustryandAFCbusiness
Abilitytocreateinnovativeinput
Strategicthinkingskill
AdvancedProjectManagementexperience
DeepITexperience–dataandinfrastructure
Deepdealerbusinessunderstanding
Highlevelofproblemsolvingskills
Highabilitytointeractacrossalllevelstodrivealinked-teamprocess
Selfmotivation,selfsufficiency,highwillingness,positiveattitude
Strongprojectmgmtandpeoplemgmtskills
Excellentpresentationandpowerpointskills
FluentinEnglishandChinese
Abilitytoworkcalmlyundersustainedpressure.
Relationshipmanagement,abilitytonegotiateandinfluenceseniorstakeholders
篇3:销售数据分析岗位职责
销售数据分析岗位职责:
1.按产品品类划分,市场调查分析,寻找热销产品,进行数据分析及深度开发。
2.追踪、搜集、分析、汇总及考察评估新产品的信息。
3.清晰并了解管理的产品线利润、库存及销售相关数据,核算成本,控制新产品的质量风险。
4.根据销售部提供的新产品开发进行合理有效评估,并合理安排采购。
5.与项目负责人、销售、客服定期研讨产品问题,提出解决方案。
6.产品管理、销售及新品培训相关事务。
岗位要求:
1.熟悉Excel表操作,对统计数据敏感,能够挖掘数据重点。
2.热爱互联网、电子商务行业,善于发现、分析并解决问题,创新能力强。
3.思维灵活且有逻辑性,敏锐的市场分析能力